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It’s always been about content, dummy.

It’s always been about content, dummy.

We bloody love a label in PR. Until, of course, it silos us away from budgets and then we work hard to shed that label and replace it with…
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John BrownMar 23
The ‘B word’ — six things to improve the budget chat

The ‘B word’ — six things to improve the budget chat

Ever seen a confident agency comms professional in a pitch? We leap like gazelles around a board room, staring CEOs in the eye and hitting…
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John BrownFeb 8
Tips for switching off in PR

Tips for switching off in PR

My learned friend Stephen Waddington recently posted an article from Forbes on the most stressful jobs. PR ranked sixth. This, in my humble…
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John BrownJan 27
Remove the ‘degree’ comfort blanket for more diverse and creative PR

Remove the ‘degree’ comfort blanket for more diverse and creative PR

I have long said that one of the challenges facing the communications industry is the lack of diversity in our ranks. For this, we only…
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John BrownJan 19
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John BrownJan 182 min read
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John BrownDec 31, 20152 min read
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Bare Necessity

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